Occuity CE Marking

Occuity CE Marking BREAKING NEWS!

3 October 2024

Occuity are delighted to announce that the PM1 has secured CE Marking! This achievement marks a significant milestone, paving the way for the launch of their non-contact handheld device, designed to...

UWE Bristol Study Day

UWE Bristol Study Day

17 September 2024

We are excited to participate at the UWE Bristol student event today, a fantastic opportunity to engage with the bright minds of tomorrow. Our booth is featuring interactive demonstrations of innovative...

News - Revamp YouTUbe

Be Part of our YouTube Revamp

12 September 2024

Exciting news from Birmingham Optical. Our YouTube journey has officially begun and we want you to be a part of it from the start! Whether you're an optical professional or someone who is passionate...

News: Missing piece

We are the Missing Piece

4 September 2024

We are the missing piece that completes your vision! At Birmingham Optical, we're you one-stop for all things optical. From top-tier equipment and essential accessories to comprehensive service agreement...

News: NIDEK Phoropter Tree

Join the NIDEK Family, for less than you think

21 August 2024

Explore the NIDEK RT-3100, NIDEK RT-6100 and NIDEK TS-610! Find the perfect solution for any practice from the NIDEK family tree. The NIDEK family,, sold exclusively in the UK from Birmingham Optical. Want...

NEWS Breath shield sale £1

Breath Shields now £1 each

13 August 2024

Breath Shields - Attention all optometrists and eye care professionals. We're thrilled to announce a LIMIT-TIME SALE on Breath Shields, now available for just £1 each! Yes, you read that right - protect...

NEWS VOlk Summer Sale

Volk Lens Summer Sale

5 August 2024

Did you know that we are running our biggest sale of the year, RIGHT NOW? Shop the VOLK SUMMER SALE and elevate your practice with some of the most cutting-edge lenses on the market at an incredible...

Occuity PM1 Close Up in Use

Oculomics: a window to the health of the body

14 July 2024

In 2023 medical tech firm Occuity won a business start-up award from the Institute of Physics for its ground-breaking ophthalmic and disease-screening technologies. Alistair Bounds explores the power...

NEWS: Lens Edging visit NIDEK in Japan

Lens Edging Division visit NIDEK in Japan

1 July 2024

Birmingham Optical visit to NIDEK. It was Great to spend some time with the NIDEK Family at Head Office in Japan 🇯🇵. We felt very privileged to spend time with the Lens Edging R+D team and the...

NEWS: Specsavers MiniPac London Roadshow

Last Mini PAC of the Summer

25 June 2024

Naqeeb and Pamela joined Specsavers this weekend on Sunday, to support their last Mini PAC of the Summer. This year we are demonstrating our NIDEK Retina Scan Duo 2 Further to this our team, as always,...

NEWS: Sumer Essentials Sale

Keeping your Lenses Clear this Summer

24 June 2024

Summer Essential Sale - Lens/ Frame Cleaner 500ml Trigger Spray. Was £4, NOW JUST £2.45! This Lab Lens and Frame Cleaner is a powerful spray cleaner formulated to cut through grease and germs for...