The NIDEK OCT – Patient Edition

4 March 2017

Patients attending for eye examinations are increasingly aware of their ocular health and are often more concerned about specific eye conditions than ever before. Where a practice has the Nidek Retina...

The NIDEK OCT – Business Edition

4 January 2017

Opticians’ practices are businesses. This seems an obvious comment, but it’s easy to forget this when we are so involved in day to day practice and examining patients. We have to build a practice and...

The NIDEK OCT – User Edition

4 October 2016

In a busy, modern practice, time is critical and very often, optometrists rely on their staff to conduct many diagnostic eye checks before taking the patient through for the eye examination. [placeholder...

Catch up with Amanda Danson

3 July 2016

Amanda Danson is a shareholder and sits on the Board at Birmingham Optical, as well as the day job of Sales Director. We caught up with her to understand a little bit more about what makes her tick. What...

The NIDEK OCT – Clinical Edition

3 April 2016

As clinicians, optometrists are at the leading edge of patient eye care, diagnosing chronic eye conditions is one of our primary roles. It is clear that one of the best weapons in our diagnostic armoury...

Launch of the NEW NIDEK handheld fundus camera

2 February 2016

NIDEK, one of the world’s leading optical equipment brands have yet again launched a revolutionary device allowing practitioners to provide Fundus images to patients with a hand held device. The NEW...

Launch of the NEW NIDEK Tonoref III

1 January 2016

NIDEK, a global leader in design, manufacture and distribution of ophthalmic, optometric & lens edging equipment, launch yet again a revolutionary pre screening device combining 4 instruments into 1. Birmingham...